| With the developments in digital photography, | | | | on the requirements of the photos being printed. |
| more and more people are now able to work on | | | | Both the high-colorant and low-colorant |
| their photos at home, producing studio-quality | | | | concentrates have the same level of quality, this |
| photographs and prints with the aid of photo | | | | means that muted hues are not diluted making |
| software and digital printers. | | | | them resistant to fading. |
| Vivera Ink is the latest ink brand from HP that | | | | HP has always been a front-runner in the printer |
| produces affordable-studio quality photographs. | | | | business with its inkjet, laserjet and photojet |
| The secret of Vivera Ink is how it is able to | | | | printers. With the Vivera, HP was able to |
| produce up to 72.9 million color combinations to | | | | formulate a dye-based ink that produces brilliant |
| produce real-life hues. The HP Vivera has an | | | | colors that are resistant to fading. Fading is the |
| eight-ink system (compared to other brands' | | | | biggest disadvantage of dye-based inks and is the |
| three) that produces vivid colors that are unique | | | | biggest problem that photo printers try to avoid. |
| to the system. The HP Vivera also has a unique | | | | Everyone wants their photos to last a lifetime. HP |
| formulation that makes the ink of the highest | | | | Vivera Ink, with pigment and dye-based inks, |
| level of purity, quality and produces the best | | | | claims to print photographs that last 100+ years. |
| quality of photo prints for non-professionals. | | | | They are also more water-resistant than other |
| Because of the eight-ink system, photos printed | | | | ink systems. Photos printed on compatible HP |
| with the Vivera system appear more vivid and | | | | photo papers are said to be able to last 200 |
| sharp compared to photos printed using other ink | | | | years. That's more than one lifetime! |
| systems. With 72.9 million hues, the Vivera | | | | The high level of purity of HP inks also ensures |
| captures the real-life color of the objects and the | | | | that the photos are printed clearly without the |
| people photographed. Even the most subtle | | | | grainy quality and without the blots. Inks that |
| shades are captured and printed with the wide | | | | have impurities and contaminants may produce |
| range of colors of the HP ink. The shadows and | | | | bright, but grainy photographs that are prone to |
| shading are also enhanced, so even black and | | | | fading. Contaminants in the printer may also result |
| white photos have magnificent quality. | | | | in clogging the cartridges producing blotchy photos. |
| Vivera Ink was the result of five years of | | | | Impurities in the ink can also cause permanent |
| intensive study by HP ink chemists and testers. | | | | damage to the printer resulting in degraded prints. |
| The ink chemists were able to create an ink | | | | HP Vivera Ink Cartridges are perfect for use with |
| system that is able to produce a combination of | | | | fine art prints, true-to-lens photographs and other |
| high-colorant and low-colorant concentrated inks | | | | stunning visual printed products. There is a Vivera |
| that produce the different shades of colors. The | | | | system for both Photosmart printers and also |
| system created vivid and muted hues depending | | | | large format printers. |